I’m shocked at the number of sales enablement professionals I’ve had conversations with who do not measure CRM-based metrics or milestones for their onboarding and training programs. Qualified opportunities. Demos completed. Time to first deal. Second deal. Third deal.
Training new hires doesn’t come cheap! While the average cost of training a retail or wholesale employee is around $1200 (US), providing extensive training opportunities for your staff can mean spending thousands of dollars per employee. You want your employees to be effective in their new roles as sales reps, right? But high training costs can leave you between a rock and a hard place. Having the ability to evaluate how effective your training is will allow you to maximize your ROI.